PR Strategy

PR is an important discipline and we offer advice which has a focus on  delivering results. Our emphasis is on understanding the individual requirements of each project and making sure that key messages are portrayed  in line with all other elements of the marketing plan.  Consistency is key.

CHMC's experience in Public Relations will deliver a cost-effective marketing tool; we have extensive relationships with the media across all tourism related sectors - business, trade and consumer press.  We will look at:

• Understanding unique and inspiring selling points
• Message promoting brand image
• Market-specific communications
• Timely public and media relations for key events
• Reinforce credibility and achievements